Inform your users about the topics you want with tags attached to the right and left walls of your site, and add the functionality you want to clicks.
You can attract the attention of your users by adding a sticky tag feature to the right or left walls of the page in the topics you want to inform. To make this tag more prominent, you can animate it to the tag in the shape of a heartbeat after a certain period from the page opening. In tag clicks, you can provide a coupon code, start a specific process, or redirect to a page you specify.